The market for THC-infused seltzers and spirits has never been more full. Here are seven stand outs, including beginner-friendly Wynk and tequila-like MXXN
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Instead of liquid weed that’s meant to get drinkers as high as possible, today’s THC-infused beverages are more about quality and taste. With varying flavor combinations and dosages, it’s never been a more interesting time to try the cannabis seltzers, spirits and mixed drinks on the market.
The category is projected to hit $370m in the next few years. In my reporting (and personal experience), I’ve found the rise of infused drinks is less about the cannabis itself and more about inclusivity. While some younger Americans are replacing spirits and wine with thoughtfully made nonalcoholic alternatives, others are treating THC and CBD as simply another way to feel included in social gatherings. Booze is no longer the default option at the housewarming or back yard barbecue.
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