flatreader

Minecraft Enters Real World With $110 Million Global Theme Park Deal

An anonymous reader shares a report: The global gaming phenomenon Minecraft is coming to the real world for the first time in a global deal to open themed rides, attractions, hotel rooms and retail outlets, starting with the UK and US. Minecraft has struck a deal with UK-headquartered Merlin Entertainments -- Europe's largest theme park operator and the second biggest globally after Disney -- which runs more than 135 attractions in 23 countries including Alton Towers, Legoland, Sea Life, Madame Tussauds and the London Eye. Under the terms of the deal, Merlin will invest more than $110 million in the first two attractions. They are due to open in the UK and the US in 2026 and 2027, in either an existing theme park or as new city centre attractions. Over the longer term the two companies plan to expand the strategic partnership, which is called "Adventures Made Real," to other countries and territories. Minecraft is the bestselling video game of all time, with 140 million players each month, in territories as disparate as Antarctica and Vatican City, and there are more than 1.3 trillion videos posted by game players on YouTube.